Article 2- Flash to HTML5 Re-authoring: The Emergence of Mobile

The consumption and dissemination of content has always been dynamic and constantly evolving. This has been more so in the last few decades with the way media has transformed, and traditional has given way to the modern and contemporary. People’s need to access information wherever they are, is the foremost reason for the advancement of technology. Where there were newspapers earlier, radio and TV followed by the mobile phone have become default go-to options. It is no surprise therefore that with this advancement has come the need to keep up with changing times. HTML5 is one such answer to the need of inevitable change in the e-learning space. Steven Jobs even predicted the rise of HTML5 in a published letter a decade ago. 

Flash sustained and for a long time. Web browsers loved it, visual imagery was made richer with it and most technology platforms we use today including Youtube began with Flash. Yet, mobiles brought a change in information consumption that was inevitable. A lack of time and greater accessibility makes it easy to consume byte-sized modules on them. Such information it is realised cannot be delivered with old technology. 

THE EMERGENCE OF MOBILE TECHNOLOGY

A Global Mobile Workforce Update 2017-2023 research from Strategy Analytics is of the opinion that the global mobile workforce which was 1.52 billion in 2017 will increase to 1.88 billion in 2023. Almost 43.3% of the global workforce in coming times will become mobile, resulting in a need to enable learning-on-the-go.

Mobiles are doing to desktop, what the CD players did to digital tapes. Their usage is rising like never before. When the first iPhone was released in 2007, the world wasn’t just presented with its first modern touchscreen smartphone, but also the means to carry technology in a pocket. Apple refused to use the quasi-standard Flash for its popular web-enabled device choosing instead alternate formats. He listed several reasons for it, including that Adobe Flash was unsafe, prone to malware, unsuitable for touch devices and a closed proprietary software. The decision he took back then, was followed by Google, Mozilla and even Adobe, the manufacturer has finally decided to move on. 

REASONS FOR EMERGENCE OF HTML5

  1. Publisher’s favorite: The decline of Flash has thrust mobile phones in the publishing world’s spotlight. While Flash is constrained to a PC – which Gartner says saw reduced buys in 2017 – HTML5 works across devices, is compatible with touchscreens and does not cause any usage issues. 
  2. Expectations affected by generational changes: With new gen workforce being mostly mobile and the need to access smaller chunks of content or bite sized learning, flexibility is one that HTML5 can afford
  3. Revamping learning content and approach: HTML5 allows the revamp of learning content which isn’t lost but converted into a form that is easily consumable on mobiles
  4. Increased learning effectiveness: New age technology always improves learning effectiveness by delivering data in an easily comprehensible format
  5. Better capitalization on new learning trends: Gamification/Bite Sized Learning/Scenario Based learning are new trends that are relevant with the youth today. Delivering content in a format they understand makes learning easy and fun. 

It is seen throughout history that with most technological advancements comes an avalanche of change and Adobe Flash’s wrapping up of Flash is one such. As impactful as the technology has been, so too is the need to adopt HTML5 with equal enthusiasm. HTML5 is set to transform the way learning is delivered and make a greater impact in providing easy to use, interactive platforms who’s design will influence the way people think and consume content.


 Ratish_Ramachandran

Ratish is a Sales & Marketing professional responsible for overall sales and marketing performance of the organization. Coming from a tech and IT sales background has extensive knowledge about various technologies used in various domains and over the years has developed a taste for eLearning technologies. He is responsible for driving enterprise sales, client engagement, channel marketing, coordinating with production and design teams as a part of handling new assignments at Flipick. Reach out to him with your eLearning challenges and he can be of great help.